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Director Of Sales & Marketing

Company

The Ritz-Carlton Hotel Company, L.L.C.

Address Jakarta, Indonesia
Employment type CONTRACTOR
Salary
Category Pariwisata dan Perhotelan
Expires 2023-09-23
Posted at 8 months ago
Job Description
Additional Information Director of Sales & Marketing
Job Number 23154033
Job Category Sales & Marketing
Location The Ritz-Carlton Jakarta Pacific Place, Sudirman Central Business District Jl. Jendral Sudirman, Jakarta, Daerah Khusus Ibukota Jakarta, Indonesia VIEW ON MAP
Schedule Full-Time
Located Remotely? N
Relocation? N
Position Type Management
Job Summary
Functions as the leader of the property’s sales department for properties with bookings over 300 peak rooms and significant local catering revenue. Manages the property's reactive and proactive sales efforts. Provides day to day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues. Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel’s’ sales objectives. Evaluates the property’s participation in the various sales channels (e.g., Area Sales, Group Sales within the Sales Office, electronic lead channels, etc.) and develops strong working relationships to proactively position and market the property. Manages the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives. Interfaces with regional marketing communications for regional and national promotions pull through. Develops and implements property–wide strategies that deliver products and services to meet or exceed the needs and expectations of the brand’s target customer profile and property associates and provides a return on investment to the owner and Marriott International.
CANDIDATE PROFILE
Education And Experience
Required:
  • 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 4 years experience in the sales and marketing or related professional area.
OR
  • 4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 2 years experience in the sales and marketing or related professional area.
Preferred:
  • 4 year college degree.
  • Hotel industry work experience, demonstrating progressive career growth and a pattern of exceptional performance.
  • Lodging sales experience.
  • Demonstrated skills in supervising a team.
CORE WORK ACTIVITIES
Managing Sales Activities
  • Serves as the sales contact for the General Manager, property leadership team, Group Sales and Area Sales leaders.
  • Researches competitor’s sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
  • Reviews the Strategic Alignment Review (STAR) report, competitive shopping reports and uses other resources to maintain an awareness of the hotel’s market position.
  • Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other appropriate stakeholders.
  • Suggests innovative marketing ideas and develops deployment strategies to continue to grow market share.
  • Participates in and practices daily service basics of the brand (e.g., , Marriott Hotels and Resorts (MHR) Spirit to Serve Daily Basics, Renaissance Hotels and Resorts (RHR) Savvy Service Basics, Courtyard, SpringHill Suites, Fairfield Inn Basics of the Day, Residence Inn Daily Huddle, or TownePlace Suites Morning Meeting).
  • Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
  • Identifies public relations opportunities and coordinates activities to augment the overall marketing communication strategy.
  • Manages the property's reactive and proactive sales efforts.
  • Executes and supports Marriott’s Customer Service Standards and hotel’s Brand Standards.
  • Attends sales strategy meetings to provide input on weekly and overall sales strategy.
  • Performs other duties, as assigned, to meet business needs.
  • Implements a seamless turnover from sales to operations and back to sales while consistently delivering high level of service.
  • Maintains successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and Marriott International.
  • Interfaces with regional marketing communications for regional and national promotions pull through.
  • Determines and develops marketing communication activities, in conjunction with Regional Marketing Communications.
  • Evaluates and supports participation and account deployment with Area Sales and Group Sales within the Sales Office.
  • Provides customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
  • Manages the development of a strategic account plan for the demand generators in the market.
  • Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel’s’ sales objectives.
  • Supports the General Manager by coordinating crisis communications.
  • Serves as the sales contact for customers; serves as the customer advocate.
  • Serves as hotel authority on sales processes and sales contracts.
  • Serves as the property sales liaison with Area Sales, Group Sales, Revenue Management, Event Management, Regional Marketing Communications and other hotel departments as appropriate.
  • Participates in sales calls with members of the Sales and Marketing team to acquire new business and/or close on business.
Building Successful Relationships
  • Gains understanding of the hotel’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event.
  • Develops strong community and public relations by maintaining property participation in local, regional and national tradeshows and client events.
  • Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and monitoring their satisfaction before and during their program/event.
  • Develops and manages internal key stakeholder relationships.
  • Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to Marriott.
  • Develops strong partnerships with local organizations to further increase brand/product awareness.
Leadership
  • Maintains an active list of the competition’s best sales people and executes a recruitment and acquisition plan with HR.
  • Develops sales goals and strategies and verifies alignment with the brand business strategy.
  • Verifies Sales team understands and is leveraging Marriott International (MI) demand engines to full potential.
  • Forecasts talent needs and manages talent acquisition strategy with Human Resources (HR) to minimize lost time due to turnover.
  • Evaluates the property’s participation in the various sales channels (e.g., Area Sales, Group Sales within the Sales Office, electronic lead channels, etc.) and develops strong working relationships to proactively position and market the property.
  • Supports tools and training resources to educate sales associates on winning catering solutions.
  • Sets goals and expectations for direct reports using the Leadership Performance Process (LPP), aligns performance and rewards, addresses performance issues and holds staff accountable for successful results.
  • Works with Human Resources, Engineering and Loss Prevention to monitor compliance with local, state and federal regulations and/or union requirements.
  • Coaches leaders of revenue generating departments in developing effective revenue strategies and setting aggressive goals that will drive the property's financial performance.
  • Champions leadership development and workforce planning priorities by assessing, selecting, retaining and developing diverse, high-caliber talent that can lead the organization today and strengthen the leadership bench for the future; continues to upgrade the sales & marketing talent; works with HR to anticipate future talent needs based on business growth plans.
  • Manages the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives.
  • Creates effective structures, processes, jobs and performance management systems are in place.
  • Partners with Human Resources to attract, develop and retain the right people in order to support the strategic priorities of the market.
  • Provides day to day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues.
  • Identifies, trains and mentors group sales associates; utilizes all available on the job training tools for associates.
  • Executes the sales strategy in order to meet individual booking goals for both self and staff.
  • Transfers functional knowledge and develops group sales skills of other discipline managers.
  • Functions as the leader of the property’s sales department for properties with bookings over 300 peak rooms and significant local catering revenue.
Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
At more than 100 award-winning properties worldwide, The Ritz-Carlton Ladies and Gentlemen create experiences so exceptional that long after a guest stays with us, the experience stays with them. Attracting the world’s top hospitality professionals who curate lifelong memories, we believe that everyone succeeds when they are empowered to be creative, thoughtful and compassionate.
Every day, we set the standard for rare and special luxury service the world over and pride ourselves on delivering excellence in the care and comfort of our guests.
Your role will be to ensure that the “Gold Standards” of The Ritz-Carlton are delivered graciously and thoughtfully every day. The Gold Standards are the foundation of The Ritz-Carlton and are what guides us each day to be better than the next. It is this foundation and our belief that our culture drives success by which The Ritz Carlton has earned the reputation as a global brand leader in luxury hospitality. As part of our team, you will learn and exemplify the Gold Standards, such as our Employee Promise, Credo and our Service Values. And our promise to you is that we offer the chance to be proud of the work you do and who you work with.
In joining The Ritz-Carlton, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.