(Automobiles Car) Brand Marketing Director

About the Company

Over the past two decades, this renowned automobile enterprise has consistently prioritized independent innovation, anchoring its presence with R&D centers in regions like China, Germany, the United States, and Brazil. Boasting a formidable global automotive R&D team of over 5,500 experts, the company has meticulously curated a comprehensive technological and product R&D ecosystem. This dedication has birthed distinguished product lines, propelling them to a significant milestone of global sales surpassing 10 million units.

From its nascent stages, the firm has been globally oriented, becoming the pioneering Chinese passenger car manufacturer to internationally export a wide array of products, from complete vehicles to engines and even intricate manufacturing technology. A significant alliance in 2012 with Jaguar Land Rover Motors paved the way for the formation of a premier Sino-British joint venture in the high-end automobile sector, further cementing its global foothold.

Venturing beyond traditional automotive core technologies, the company is swiftly transitioning into the age of intelligent vehicles. In collaboration with global tech giants such as Horizon Robotics, Huawei, iFly Tek, and Alibaba, they are setting benchmarks in innovative features like voice control, facial recognition, and AR navigation. With the unveiling of their state-of-the-art autonomous driving products, they are poised to redefine the automotive landscape, aiming for L4 highly autonomous driving capabilities by 2025 and envisioning an interconnected, tech-forward future for global consumers.

We are in search of a dynamic Regional Sales Manager to oversee and cultivate our dealer relationships within a specific region. The ideal candidate will We are on the lookout for a dynamic Brand Marketing Director with a flair for crafting and driving compelling brand narratives. This pivotal role requires the incumbent to synchronize with our regional dealers, ensuring brand consistency, resonance, and premium positioning across touchpoints. The ideal candidate combines strategic insight with hands-on execution, taking the company brand to new heights in Indonesia.

Key Responsibilities:

• Work closely with regional dealers to ensure consistent brand messaging, promotions, and campaigns.
• Design and implement robust marketing strategies to bolster company's brand equity and resonance across the region.
• Lead the conceptualization, execution, and evaluation of high-impact marketing campaigns that amplify brand visibility and engagement.
• Mentor and guide the brand marketing team, fostering innovation, collaboration, and excellence.
• Oversee the brand marketing budget, ensuring optimal allocation and ROI.
• Delve deep into market trends, competitor insights, and consumer preferences to inform and refine branding initiatives.
• Liaise with cross-functional teams, including sales, product, and R&D, to ensure integrated brand storytelling.

Your Qualification:

• Fluent in English, with proficiency in additional languages being a bonus.
• 7+ years experience in a senior brand marketing role, ideally in the automobile or automotive related sector.
• Stellar communication and interpersonal skills, with an ability to inspire and lead diverse teams.
• Proven track record of crafting and executing successful brand strategies and campaigns.
• Willingness to travel as per business needs.
• Deep understanding of the automotive industry and its evolving dynamics.
• Bachelor's degree in Marketing, Business Administration, or a relevant field. Master's degree or MBA is a distinct advantage.

What We Offer:

• Opportunities for professional growth and development.
• Comprehensive benefits package.
• An inclusive and collaborative work environment.
• Competitive salary with performance-based bonuses.