Channel Marketing Manager, Indonesia

Company Description

At Western Digital, our vision is to power global innovation and push the boundaries of technology to make what you thought was once impossible, possible.

At our core, Western Digital is a company of problem solvers. People achieve extraordinary things given the right technology. For decades, we’ve been doing just that. Our technology helped people put a man on the moon.

We are a key partner to some of the largest and highest growth organizations in the world. From energizing the most competitive gaming platforms, to enabling systems to make cities safer and cars smarter and more connected, to powering the data centers behind many of the world’s biggest companies and public cloud, Western Digital is fueling a brighter, smarter future.

Binge-watch any shows, use social media or shop online lately? You’ll find Western Digital supporting the storage infrastructure behind many of these platforms. And, that flash memory card that captures and preserves your most precious moments? That’s us, too.

We offer an expansive portfolio of technologies, storage devices and platforms for business and consumers alike. Our data-centric solutions are comprised of the Western Digital®, G-Technology™, SanDisk® and WD® brands.

Today’s exceptional challenges require your unique skills. It’s You & Western Digital. Together, we’re the next BIG thing in data.

The Channel Marketing Manager is responsible for the management and coordination of all marketing programs for Western Digital products for Indonesia, based in Jakarta. They will work directly with Western Digital Distributors, Retailers, Etailers, VARs, System Integrators, Alliance Partners and vendors/marketing agencies to help drive demand and brand mindshare within the given budget.

Essential Duties And Responsibilities

• Support the Sales Organization and Business Units by implementing marketing programs & activities that will help achieve sales targets, market share and brand mind share. This includes effective marketing programs for Retailer/Reseller/SI, Distributor and etailer accounts to promote sell through.
• Understand supply and demand with key channel partners.
• Work with key stakeholders to ensure consistent and accurate product and brand messaging being used in all relevant collaterals, including that by Channel partners.
• Manage/creation and placement of channel advertising when needed, both online and offline.
• Be updated with market conditions, trends and competitive environment.
• Program measurement and ROI analysis on all relevant marketing programs.
• Planning and management of Indonesia channel marketing MDF budget, creating marketing plans that align with business and marketing goals.
• Develop bundles and joint marketing activities with other manufacturers to create value added programs.
• Develop and maintain strong working relationships with all channel partners and cross functional teams such as Western Digital sales, product marketing, business operations, PR and digital marketing.
• Handing in reports in a timely fashion.
• Complete assigned projects, reports, results & analysis as needed.
• Ensure adherence to all relevant guidelines and policies, including brand guidelines and MDF policies. Track MDF budget & spending.
• Create market pull for Western Digital products that can apply to all relevant audiences including B2B and B2C.

Qualifications

• Aptitude to understand hard drive/flash drive technologies
• Good knowledge of market research disciplines
• Technology hardware industry experience is an advantage
• Good knowledge of business plan disciplines
• Clearly communicate in verbal and written forms (English is a must)
• Bachelor’s Degree in Business or Marketing or equivalent
• 8+ years of relevant experience. Experience in channel or field marketing strongly preferred.

Additional Information

Western Digital thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Western Digital is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.