Associate Director – Business Development, Small & Medium Business

As Sales Lead, Small Medium Business, you will be part of the Small Medium Business sales organization in NIQ APAC and will collaborate with the respective market Sales Team to generate revenue for the products you assigned for Small and Medium Clients in your respective market. To be successful in this role, you need to have a proven track sales record. You will be a team player that has a strong bias for action, and an ability to ‘find a way’ to overcome barriers and challenges. As we are a global organization, you will build networks, and work on assignments and opportunities across borders, which will require strong written and verbal communication skills.  Existing/Previous knowledge and exposure to NIQ retail measurement data will be a plus.

Responsibilities

Commercial Leadership

• To develop the right offerings for SMB, the affordable price points to penetrate SMB clients
• To develop a sales strategy and go-to-market execution plans, with a focus on growing revenue in new clients along with former NIQ clients;
• Delivery of business Sales Medium Business target and business results by championing a client-centric sales mindset;
• To build and empower a team that is accountable for the delivery of business goals and targets.
• To drive and champion a sales and growth mindset within the organization;

Financial Acumen

• To build and deliver the SMB annual operating plan, achieving revenue and cost targets;
• Own and manage SMB P&L in your respective market, delivering revenue and EBITDA targets;
• To manage the ongoing pipeline management, sales forecasts & sales meetings.

Client Leadership

• To ensure client centricity and satisfaction.
• Actively engage with clients & taking ownership;
• Build SMB client prospect database
• Work with Marcom to develop compelling content and campaign specifically for SMB, to build awareness and generate qualified leads
• Segment SMB clients by their data expertise & need state, to define relevant solutions that address their needs/ pain points
• Be the voice of SMB client into NIQ, and the voice of NIQ into the client;

Be an Ambassador

• To be a role model internally, participate in company events and activities
• To represent the NIQ brand in the SMB market, participating in external events and professional speaking engagements;

Qualifications

• Strategic sales and business development competency
• Related industries include: Consumer Packaged Goods, Consultative Sales, B2B/SaaS Sales
• 5-8 years of working experience and proven sales results
• Master full sales process from lead generation to closing sales
• Excellent client management and relationship-building skills and ability to converse with stakeholders in clients’ organizations, up to C-Suite level
• Experience with Sales Tech is a plus
• Knowledge and understanding of strategy and the use of market data
• Bachelor’s Degree in the related field

Additional Information

About NIQ

NIQ, the world’s leading consumer intelligence company, reveals new pathways to growth for retailers and consumer goods manufacturers. With operations in more than 100 countries, NIQ delivers the most complete and clear understanding of consumer buying behavior through an advanced business intelligence platform with integrated predictive analytics. NIQ delivers the Full View.

NIQ was founded in 1923 and is an Advent International portfolio company. For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.

Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/

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