Kol Manager (For You Brand)

Hebe Beauty Styleis a company engaged in beauty with the brandsY.O.U, Barenbliss, Dazzle Me, Lavojoy,andGlamfix. This company was first launched and debuted in the Indonesian market in mid-2018. Upholding the philosophy of beauty and then combining the sophistication of science and technology with the goodness of nature to produce products that are more than just temporary solutions, but guarantees with quality that can last longer.

We are hiring a candidate for KOL Manager.

What would You do:

• Develop and optimize KOL video marketing strategy, based on brand tonality & positioning, product & market analysis, and key timeline(new product launching, big campaign, big day and festivals), etc
• Negotiate external business with external MCN independently, select suitable MCN for cooperation, and follow up on progress & result
• Cooperate with other departments(social media, PR, etc) to maximize video performance and brand awareness
• Ability to lead the KOL team, be responsible for the team's KPI, and improve the team's work efficiency.
• Maintain a good relationship with KOL and develop YOU KOL matrix
• Achieve internal video targets, optimize team workflow, recruit qualified team members, process KOL payments, etc.
• Be sensitive to trending topics in the beauty industry and plan KOL content accordingly.
• Ability to give qualified video briefs, write the script, find references, and choose the right KOL accordingly; ability to give consolidated feedback on videos to ensure their quality. Ability to monitor video performance and make review report.

What are We looking for:

• Have good leadership, time management, communication, and negotiation skills, and also an interest in Beauty and Skin Care Industry.
• Public Relations, International Relation, or related fields). With relevant experience, in KOL (Manager Level) for at least 1-2 years or KOL Team Lead / Supervisor for 2-3 years.
• Skill software; Microsoft Word (Excel and Word), familiar with data analytics tools (TikTok Dashboard.
• A deep understanding of platform (Tiktok, IG, and YT) algorithms, features, and trends. Good taste for video quality and ability to share creative ideas.
• Willing to work Full WFO (Monday-Friday) and placed in Alam Sutera, Tangerang Selatan
• Knowledge of MCN and KOL databases (micro & macro & mega) and have a good relationship with MCN & KOL.
• Ability to give insights on market, user, and product; ability to do video data analysis and result-oriented.