Strategic Partnerships Manager Jobs

Responsibilties :

• Demonstrate a deep understanding of industry partners' customer journey, marketing goals, and strategies, facilitating their success through hands-on consultations and regular performance assessments.
• Exercise judicious management of the marketing budget, meticulously tracking expenditures to ensure adherence and optimum return on investment.
• Oversee day-to-day operational campaign management, ensuring efficient delivery and widespread dissemination of co-marketing campaigns across all channels.
• Optimize the ZALORA Advertising Platform (ZAP) by refining media mix, monetization structure, and KPI framework, ensuring optimal ad sales revenue and effective co-marketing ventures with industry partners.
• Expand new business opportunities and amplify revenue stream by selling and promoting ZALORA’s innovative marketing solutions to advertisers, agencies, and other collaborators.
• Drive sales growth and customer acquisition via sustainable co-marketing partnerships, leveraging subsidies and marketing support/barter deals.
• Construct compelling case studies for client pitches, offering support to industry partners and their agencies in devising efficient media plans from inception through execution and evaluation.
• Identify, negotiate, and execute mutually beneficial strategic marketing partnerships across various industries and verticals
• Manage key business accounts and day-to-day intricacies of partnership agreements
• Foster seamless execution of partner campaigns by collaborating and liaising with cross-functional teams.
• Conduct comprehensive reviews of campaign performance, presenting detailed analyses and actionable insights to gauge pertinent KPIs, enhance ROI, and elevate campaign effectiveness.
• Spearhead the Partnerships team in formulating innovative business development strategies, nurturing existing corporate relationships, broadening industry connections, and forging novel avenues for collaborative partnerships and co-marketing synergies.
• Lead offline marketing endeavors, including the expansion of ZALORA's omnichannel strategy through pop-up store initiatives, outdoor advertising, new media plans, and holistic 360-degree marketing campaigns.

Requirements:

• Enthusiasm and aptitude for working in a fast-paced and collaborative environment
• Entrepreneurial, dynamic and proactive, passionate to learn new things and able to adapt to new challenges
• Comfortable and adept not just with developing strategies but also being hands-on with execution
• Offline retail and/or media buying experience is a plus
• Impeccable communication, interpersonal and negotiation skills across all levels of different organizations
• Minimum 4-6 years in leadership role in Sales, Marketing, Business Development, or Account Management with a proven track record of success
• Outstanding problem solving and crisis management skills with strong attention to detail
• Bachelor’s Degree or MBA in Marketing, Management, Business, Finance, or a related field
• Strong business acumen, critical thinking and ability to form actionable insights and recommendations through advanced analytical skills

The ZALORA Story

ZALORA exists for the millions of fashion consumers in Asia seeking a shopping experience focused on their unique styles, trends and fit. As Asia’s leading online fashion destination, ZALORA was founded in 2012 and has a presence in Singapore, Indonesia, Malaysia & Brunei, the Philippines, Hong Kong and Taiwan. ZALORA’s localised sites offer an extensive collection of top international and local brands as well as our own in-house labels across apparel, shoes and accessories for men and women. ZALORA is part of Global Fashion Group, the world's leader in online fashion for emerging markets.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group