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Category Marketing Manager, Convenience
Company | Cargill |
Address | Jakarta, Indonesia |
Employment type | FULL_TIME |
Salary | |
Category | Jasa Penyedia Makanan dan Minuman,Manufaktur Bahan Kimia,Manufaktur Makanan dan Minuman |
Expires | 2023-08-07 |
Posted at | 10 months ago |
Job Purpose and Impact
- Partner with insights, commercial, product line and R&D teams to develop compelling NPSS ideas by integrating market trends insights with technical advancements
- Supervise marketing promotions performance and metrics
- Independently handle complex issues with minimal supervision, while escalating only the most complex issues to appropriate staff
- Plan, execute and measure marketing strategies, annual marketing plan and promotions for specific categories & product line/s to achieve sales objectives
- To support key customer presentations for marketing proactive campaigns, and work with GTM team for customer events (road shows, innovation days) and manage external and internal communication for assigned product line/categories
- In collaboration with the GTM, product line and technical teams, build customer intimacy and align marketing initiatives with category trends to provide key customers with winning value propositions, incorporating Cargill solutions
- Integrate category and consumer insights to grow Cargill’s Food Solution business’ market share in convenience category and drive the execution of marketing strategy & activities across the region for key category customers.
- Other duties as assigned
- Partner with insights team to use robust marketing research and analytical approach, processes, and systems to build industry leading customer insights and market/industry understanding for convenience category
- #WorkstreamCFB2030
- Act as a project manager ensuring good and timely execution of key marketing initiatives based on priorities established through the marketing planning process
- Bachelor’s degree in Marketing, Sales, or Business related or equivalent experience,
- Experience developing strategic marketing plans that generated customer growth
- Experience engaging directly with customers with a positive impact
- Experience executing B2B customer specific campaigns and promotions
- Minimum of four years of related work experience
- Other minimum qualifications may apply
- Ability to balance multiple priorities and deliver timely projects within budge guidelines
- Comfortable working across silos and building strong partnerships cross-functionally
- Comfortable dealing with ambiguity and demonstrated ability to navigate it
- Experience in convenience category
- Develop and deliver multimode communications that convey a clear understanding of the unique needs of different audiences.
- Build partnerships and collaborate with others to meet shared objectives.
- Plan and prioritize work to meet commitments aligned with organizational goals.
- Experience providing vision and sponsorship to all marketing generalist activities globally.
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