Brand Strategy Manager Jobs

Job Responsibilities:

• Work closely with internal divisions of integrated communication planning, digital & conventional media, social media, content creativity, and project team. -- to set up campaigns' overall objectives and guidance in terms of data and research analysis so as to develop a clear and precise media strategy.
• Integrate all brand media channels to create an efficient combination of media placement
• Manage brand post-performance monitoring, identify the findings and translate it into the insightful and actionable future plan for project improvement.
• Budget monitoring and media buying strategy implementation.
• Create and implement a precise and efficient media placement strategy that relevant to the target audience, and ensure it is in line with corporate strategic business direction.

Job Requirements:

• Strong interpersonal skills with the ability to interface with and influence a diverse population, multiple levels of an organization, and various cross-functions
• Bachelor’s Degree in Advertising/Media/Marketing/Communications or equivalent. A Master’s degree is considered as a value addition/not mandatory.
• Meticulous, detail-oriented, and willing to take initiative in a constantly changing working environment
• Experience in creating and implementing media placement and investment and monitoring its performance
• Familiar with each inventory and placement of each channel: Digital, Social Media, Conventional media, etc.
• Mature, meticulous with strong oral as well as written communication and interpersonal skills to work with various divisions and departments.
• Minimum 3 years working experience in marketing strategy/ media strategy and advertising agency is a plus point