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Vice President Brand Management

Company

Talent Insider
Address Jakarta Raya, Indonesia
Employment type FULL_TIME
Salary
Category Pengembangan Perangkat Lunak
Expires 2023-07-20
Posted at 11 months ago
Job Description

Description:

  • Manage The Development And Launch Of New Products
  • Formulate And Execute Brand Strategies That Are Aligned With The Company's Overall Goals And Objectives All The Way To The Measurement Of The Effectiveness Of Those Strategies/initiatives
  • Conduct Market Research To Identify Trends, Consumer Insights, And Opportunities For Growth
  • Manage The Brand's Budget, Ensuring That All Activities Are Cost-effective And Within Budget
  • Stay Up-to-date With Industry Trends, Competitors, And Emerging Technologies To Identify Opportunities For Innovation And Growth
  • Develop And Execute Advertising And Promotional Campaigns To Increase Brand Awareness And Drive Sales
  • Collaborate Internally With Cross-functional Teams Including Sales, Marketing, Product Development, And Operations; And Externally With Vendor Or Agencies To Develop And Execute Brand Initiatives


Requirement:

  • Proven track record in developing a brand with sensible budget
  • Comfortable to work with uncertainties
  • Structured communication skills and solid leadership experience
  • Holds a Bachelor Degree with minimum 8 years of relevant experience in Brand Management or Brand Marketing, ideally from FMCG
  • Collaborative and data-driven in proposing initiatives