Product Marketing Lead (Product-Led Growth) (Full-Time Remote)

Full Time | Remote | USD3,000 - USD5,000

- Do not prefer freelance background

- Candidates should have experience with SaaS products

- Candidates should not have 2-3 hours different from Singapore timezone

- This role will receive a net salary and sign an agreement with the employer ona contractor basis.

- Working hours depend on the candidate's time zone and discussion with employers during the interview

Responsibilities:

● Research, segment and propose detail profile for our target user groups

● Lead Company’s marketing strategy and tactics for hyper-growth

● Develop user acquisition channels (KOLs, SEO, promotion launches, etc)

● Direct, create content that effectively communicates our value-proposition

● Oversee product launches and feature releases activities

● Setup track and report marketing performance metrics

Required skills and experiences

● 4 years of experience in product marketing for B2C companies

● Proven ability to scale product marketing from zero to one

● Demonstrated experience with growth tactics & launches (e.g Product Hunt)

● Knowledgeable in product-led growth, social media, SEO and other channels

● Efficient user of data analytics in marketing

● Exceptional sense of ownership and growth mindset

● Excellent English communication skills

Preferred skills and experiences

● Prior experience in design space

● Network of influencers on social media platforms (non-crypto)

● References from previous employers

Why Candidate should apply this position

- Competitive salary

- Equity options package

Report to

CEO

Interview process

Typically 2-3 rounds. Length per round is around 1-2 hours. Test may be done in the interview, and would depend on how good the candidate is.