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Marketing Partner Jobs

Company

Roche

Address Jakarta, Indonesia
Employment type FULL_TIME
Salary
Category Manufaktur Peralatan Medis,Riset Bioteknologi,Manufaktur Farmasi
Expires 2023-07-14
Posted at 11 months ago
Job Description
The Position


Strategic Planning, Marketing & Product Management


  • Create effective pricing proposal and patient access program strategy together with Access Strategy Partner
  • Keep updated on market situation, competitor trends and new clinical/scientific data to support in the development of marketing strategy and activities
  • Define and own multi-channel engagement and communication
  • Understand PnL of assigned product(s)
  • Develop product(s) annual, quarterly and monthly forecasting and budgeting for the assigned products, aligning with organization product portfolio prioritization
  • Develop assigned product(s) launch readiness strategy & planning and derive with the most effective go-to-market models/strategy for each products within the portfolio, in order to drive sales and profitability
  • Develop, evaluate and refine product promotional and marketing messages that are patient-centric and in line with global positioning & messaging guideline
  • Creates and iteratively improves the ICE Plan and 90 days plan together with other members of the same squad based on customer experience & market insights for allocated/assigned products
  • Develop marketing tools, such as product brochures, detailing aids, posters, patient educational materials, etc. in multi-channel formats to support communication plan of team of assigned product(s) to relevant stakeholders, aligned with overall product strategy
  • Understand patient journey, patient experience, customer journey and customer experience related to assigned product(s)


Expertise :


  • In-depth understanding of the Indonesia healthcare system and the role of multiple stakeholders within this
  • In-depth knowledge of Indonesia Pharmaceutical Code of Conduct and other relevant standards and guidelines
  • Experience in agile is a plus
  • Experiences in product life-cycle management, product positioning, customer segmentation & profiling
  • Proven track & expertise of driving business
  • In-depth knowledge of the pharmaceutical/biotechnology or related industry
  • Knowledge of/experience in cross-channel customer engagement and being able to build, roll-out and feed cross-channel tactics as part of a Value Proposition


Who we are


At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.


Roche Indonesia is located in the business district of Jakarta. We have 3 divisions: Roche Pharmaceuticals, Roche Diagnostics and Roche Diabetes Care with more than 700 employees - and we keep growing. We've been in Indonesia since 1972 to answer the need for highly differentiated medicines and diagnostics for personalized healthcare. Our commitment is to continue providing accessible innovative treatments and solutions for every Indonesian patient and to continuously 'Doing now what patients need next'.


Roche is an Equal Opportunity Employer.