Influencer Talent Acquisition Executive (Football Enthusiast)

: Influencer Talent Acquisition Executive (Football Enthusiast)

Position Overview:

We are seeking a highly motivated and experienced Influencer Talent Acquisition Executive to join a rapidly growing startup with globally-distributed teams. In this role, your primary responsibility will be to identify, recruit, and manage football-related content creators and influencers to promote our brand and engage with our target audience. You will play a crucial role in developing and implementing influencer marketing strategies to increase brand awareness, drive user acquisition, and enhance our company's online presence in the football industry.

Responsibilities:

1. Identify and Recruit Influencers:

- Conduct thorough research and analysis to identify relevant football-related content creators and influencers across various platforms such as YouTube, Instagram, TikTok, and Twitter.

- Build and maintain a comprehensive database of potential influencers, categorizing them based on their follower base, engagement rates, and content quality.

- Reach out to potential influencers, establishing and nurturing relationships to secure partnerships and collaborations.

2. Manage Influencer Relationships:

- Serve as the primary point of contact for influencers, maintaining strong and positive relationships.

- Negotiate and finalize contracts, ensuring that all parties are aligned on expectations, deliverables, and compensation.

- Provide ongoing support and guidance to influencers throughout the campaign lifecycle, ensuring their compliance with brand guidelines and campaign objectives.

3. Monitor Campaign Performance:

- Track and analyze the performance metrics of influencer campaigns, including reach, engagement, conversions, and ROI.

- Generate regular reports and insights to evaluate the effectiveness and impact of influencer marketing efforts.

- Identify areas of improvement and optimize strategies based on data-driven analysis.

4. Stay Abreast of Industry Trends:

- Stay updated on the latest trends, innovations, and best practices in influencer marketing and the football industry.

- Attend relevant industry events, conferences, and seminars to expand your network and knowledge base.

- Share insights and recommendations with the marketing team to improve overall marketing strategies.

Qualifications:

- Bachelor's degree in marketing, communications, or a related field (or equivalent experience).

- Proven track record of successfully identifying, recruiting, and managing influencers in the football or sports industry.

- In-depth knowledge and passion for football and its related communities, including understanding of current players, teams, leagues, and tournaments.

- Strong understanding of social media platforms and their influencer marketing capabilities.

- Excellent communication and negotiation skills, with the ability to build and maintain strong relationships with influencers.

- Analytical mindset, with the ability to track, interpret, and optimize campaign performance metrics.

- Creative thinking and problem-solving skills, with the ability to develop innovative influencer marketing strategies.

- Strong organizational and project management skills, with the ability to handle multiple campaigns simultaneously.

- Proficient in using relevant software and tools for influencer management and reporting.