Branding And Promotion Senior Officer

• Monitor end to end execution of digital marketing projects and campaigns, including ideation, creation of collaterals, distribution of collaterals in various media and measurement and analysis of impact
• Perform activities related to Quality Management System
• Provide suggestion and innovative ideas to Marketing Senior Manager to support community development program enhancement
• Suggest improvement process related to activities in area of responsibilities (especially related to time concern, effort and cost)
• Perform additional tasks related to key responsibilities as required by Direct Supervisor
• Ensure digital marketing tools and applications apply that knowledge appropriately to increasing the use of digital marketing at BINUS School
• Coordinate with other Units to support the effectiveness of marketing communication activities
• Design promotional materials content for marketing effectiveness, cross-selling implications and adherence to brand guidelines
• Management Support Activities:
• Assist Marketing Senior Manager in developing new innovation and alternative ways to leverage digital marketing activities
• Participate and collaborate with other unit in Marketing BSE to create policy and procedure for ensuring the quality and integrity development program
• Provide expertise and share knowledge on creative direction and media purchases
• Develop a distinct online presence by attracting high numbers of internet followers through social media channels (e.g. Facebook, Twitter, YouTube and Instagram)
• Monitor market trends, competitive activities, and end-user issues to formulate effective strategies to support specific business goals.
• Supports the planning and design of internal and external strategies for communications
• Provide Report to direct Supervisor
• Implement comprehensive brand & communications strategies that support the overall strategic direction of the overall organization
• Measure the impact of digital marketing on the overall marketing effort

Requirements :

• Experienced in Brand Management, Event Management, Knowledge in Digital Media platforms, Customer Relationship Management (CRM) or Sales Force.
• Have Minimum holder Bachelor’s Degree (S1)
• Have Minimum 2 years working experience in senior staff, or minimum 4 years working experience.
• Excellent English both written and oral