Senior Marketing Executive Jobs

About us

Founded in 2004, VNG is proud to be Vietnam's first ever unicorn with the mission to: "Build technologies and Grow people. For a Better Life." Our products focus on enhancing the lives of citizens,with four main categories: Online Games; Social Platforms; Finance and Payment; Cloud Services. Impacful products such as Zalo, ZaloPay, zing MP3 and many more have acquired over 100 million users around the world, which proves that we truly live up to our own expectations.

Job description

We are looking for a Senior Marketing Executive to manage a team to working on brand initiatives for game products published in Indonesia.

• Build brand awareness and increase brand value through various Marketing campaigns and activities, ensuring the understanding of brand positioning and user insights
• Oversee new and ongoing marketing and advertising activities
• Monitor market trends, research consumer markets and competitors’ activities
• Lead creative development to motivate the target audience to “take action”
• Establish performance specifications, cost and price parameters, market applications, and organic installs estimates
• Devise innovative growth strategies
• Collaborate with internal and external stakeholders to execute Marketing activities
• Measure and report the performance of all marketing campaigns, and assess KPIs

Requirements:

• Strong research and analytical skills.
• Practical experience in managing and leading teams.
• Highly organized and perform well under pressure.
• At least 3 years of experience in Marketing and Branding.
• Experience in the gaming industry is a plus.
• Good communication skills, both verbal and written.
• Hands-on experience in developing brand & marketing strategies and managing budget.