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Marketing Manager - Beach Club (Canggu)

Company

High & Low Agency

Address Kerobokan Kaja, Indonesia
Employment type FULL_TIME
Salary
Expires 2023-07-05
Posted at 11 months ago
Job Description

Are you a marketing expert searching for an exciting opportunity with one of Bali’s leading Beach Clubs? The venue is looking for a talented, driven Marketing & Communications Manager to join their team immediately.


The ideal candidate will be responsible for developing and executing marketing strategies to increase the visibility and profitability of this iconic venue. You will work closely with brand teams and senior management to identify opportunities for growth, develop marketing plans, build your team and implement effective marketing campaigns.


Requirements:

  • Proven ability to work cross-functionally.
  • Driven by the desire to win and for continuous improvement.
  • Have an entrepreneurial spirit with strong organizational and work co-ordinating skills to handle multiple assignments and projects.
  • Ability to lead and inspire your team, manage agency partners, but still be very hands on.
  • Min. 3-4 years previous relevant experience required with proven marketing acumen in a dynamic hospitality environment.
  • Fluent English Speaker.
  • Experience in e-commerce managing SEO, SEM, social media and affiliate programs.
  • Broad and creative thinker with strong analytical skills; ability to use market analysis to identify high potential opportunities.
  • Access toinfluential contacts in the entertainment and promotional space in Bali would be a plus.
  • A strong communicator and team leader who can positively and productively influence and engage with different audiences at all levels.
  • Strong marketing strategies.
  • LOCAL CANDIDATES ONLY
  • A passion for hospitality and delivering exceptional lifestyle experiences with outstanding attention to detail and commitment to high quality outcomes.
  • Must be able to critically analyze and tackle problems and present viable solutions.
  • Strong understanding of current online marketing concepts, strategy, content trends and best practice.


Responsibilities :

  • Deliver relevant sales materials for Sales staff to support the increase in Functions and Event sales.
  • Ensure legislative compliance with regulatory and policy requirements, in relation to marketing initiatives.
  • Guide and support the Marketing Assistant and Events team toward achieving their relevant KPIs.
  • In collaboration with business unit managers and utilising the marketing team/department resources, effectively and efficiently deliver marketing and communications initiatives for each department and for the whole site, to encourage delivery of business goals and revenue targets and working within the allocated departmental budget.
  • Work with the Executive team, and liaise with the Operations Team keeping the lines of communication open between the departments to ensure that marketing activity supports the successful operational delivery of the business and that events and promotions are operationally sound.
  • Deliver program objectives and strategies to enhance venue capacity, sales, marketing awareness and grow active share.
  • Maintain general oversight of all site marketing and communications activities.
  • Maintain the Marketing Budget and P&L at budgeted levels with careful planning, purchasing, tracking and reporting of marketing spends monthly.
  • Collaborate with Brand Head Office and General Manager to create strategic promotional partnerships strategies.
  • Ensure accurate and timely reporting and administration systems including effective communication to the Executive team.
  • Ensure all marketing campaigns meet Brand Standard guidelines. Work with the Corporate Office and take corrective action where appropriate, and within company guidelines, if standards are not met.
  • Respond to any changes in marketing trends as dictated by the market.
  • Implement sales lead campaigns online and offline to support Sales staff in business development .
  • Ad-hoc responsibilities as directed by the General Manager and Group Marketing Manager.
  • Provide marketing resources, advice and guidance to the Sales Manager to facilitate the success of marketing initiatives.
  • Ensure that customer service standards and specific service SOPs are received, understood and applied in each applicable section of the Marketing Department including complaint handling procedures and the dealing with customers over the phone or written online
  • Coordinate the orientation and initial training / induction of new team members when required. Ensure that all new employees have completed the required training before being posted to their positions and areas.
  • Oversee the Digital Marketing strategy. Manage the external Digital agency that is responsible for SEO, PPC and Advertising Re-Marketing campaigns.


Benefits:

Competitive salary according to experience + BPJS