Chief Marketing Officer Jobs

Responsibilities

• Listen to the trends of the market and direct the market research efforts of the company
• Establishing and executing the brand marketing plan, increasing brand awareness, driving website traffic, and engaging users to drive them to our sales channels (website, social media, brand partnerships)
• Organize the marketing functions and operations (branding, communications, etc.) to convey the company’s distinctive voice and design, public relations, and others
• Define marketing strategies to support the company’s overall strategies and objectives
• Create a solid network of strategic partnerships
• Identify, advocate, and improve brand values, ensuring they are communicated across a variety of media and sales channels in a consistent and appealing manner
• Building a high performance, high engagement marketing & sales organization: Establish the vision for high performance marketing
• Oversee and lead the marketing activities of executive team. Assist the company’s senior leadership in better serving the market and customers by providing market insights
• Create a practical marketing plan and oversee its implementation day-to-day to drive traffic and sales

Qualifications

• Experience working with branded experiences
• Extensive experience developing marketing strategies and business plans (branding, promotions, etc.)
• 7-10+ years’ experience in marketing, growth marketing, and product marketing
• Excellent collaboration and organization skills, excelling at both high-level thinking and execution
• Passionate about emerging industries and fit with the purpose, values, and mission of the company
• An Aptitude for fast learning, tempered by a keen business sense
• Knowledge of CRM and marketing automation technologies and methodologies
• A leader with both creative and analytical capabilities
• History of deep nuanced understanding and expertise in product
• BSc/BA in business administration, marketing, communications, or relevant field with minimum GPA 3.00. MBA are more preferred
• Relevant experience leading marketing efforts for streaming, broadcast, or branded experiences
• Domain expertise in small business sales, marketing software
• Prior experience in a strategic role owning positioning, messaging, pricing, and competitive analysis
• Significant experience marketing to and selling to brands
• Senior marketing leadership at a $10M+ company
• Outstanding communication (written and verbal) and interpersonal abilities
• Grasp of consumer behavior trends, generate creative ideas, and optimize current/future campaigns
• Understanding of different business disciplines (IT, finance, etc)
• Ability to apply marketing techniques over digital and non-digital channels
• Solid understanding of market research and data analysis methods
• Leader who focuses on people and builds successful teams through collaboration and creativity
• Proven experience as chief marketing officer or similar role