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Accommodation B2B - Associate Product Manager
By Traveloka
At Area DKI Jakarta, Indonesia
Are you a creative, strategic thinker with a passion for product marketing? We are looking for an Associate Product Marketing Manager to join our team and help us develop and execute innovative marketing strategies to drive product growth. If you have a knack for understanding customer needs and developing compelling messaging, this could be the perfect role for you!
Overview An Associate Product Marketing Manager is responsible for developing and executing marketing strategies for a company’s products. This includes researching customer needs, developing product positioning and messaging, and creating marketing campaigns. The Associate Product Marketing Manager also works closely with other departments, such as sales and product development, to ensure that the product is meeting customer needs and is well-positioned in the market. Detailed Job Description The Associate Product Marketing Manager is responsible for developing and executing marketing strategies for a company’s products. This includes researching customer needs, developing product positioning and messaging, and creating marketing campaigns. The Associate Product Marketing Manager also works closely with other departments, such as sales and product development, to ensure that the product is meeting customer needs and is well-positioned in the market.The Associate Product Marketing Manager is responsible for:
• Developing and executing marketing strategies for a company’s products
• Researching customer needs and developing product positioning and messaging
• Creating marketing campaigns
• Working closely with other departments, such as sales and product development, to ensure that the product is meeting customer needs and is well-positioned in the market
• Analyzing market trends and customer feedback to inform product development
• Developing pricing strategies
• Developing promotional materials, such as brochures and website content
• Managing product launches
• Developing and managing budgets
• Tracking and reporting on marketing performance
Job Skills Required
• Excellent communication and interpersonal skills
• Strong analytical and problem-solving skills
• Ability to work independently and in a team environment
• Ability to manage multiple projects simultaneously
• Knowledge of marketing principles and techniques
• Knowledge of product development and pricing strategies
• Knowledge of market trends and customer feedback
• Knowledge of budgeting and reporting
Job Qualifications
• Bachelor’s degree in marketing, business, or related field
• 3+ years of experience in product marketing
• Experience with product launches
• Experience with budgeting and reporting
• Proficiency in Microsoft Office Suite
Job Knowledge
• Knowledge of marketing principles and techniques
• Knowledge of product development and pricing strategies
• Knowledge of market trends and customer feedback
• Knowledge of budgeting and reporting
Job Experience
• 3+ years of experience in product marketing
• Experience with product launches
• Experience with budgeting and reporting
Job Responsibilities
• Develop
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