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Promotion Specialist (Online/Offline)
Company | MIFX |
Address | Jakarta Raya, Indonesia |
Employment type | FULL_TIME |
Salary | |
Category | Jasa Keuangan |
Expires | 2023-06-15 |
Posted at | 11 months ago |
About Us
MIFX is a pioneer trading platform in Indonesia that is backed by a 22 years old market leader in the industry, Monex Investindo Futures. We are a futures broker facilitating forex, commodities, and index trading that is fully regulated and complies with BAPPEBTI regulations.
MIFX focuses on making the trading process #SemudahItu by prioritizing easy access, trading education, and providing the lowest prices to start trading where traders can buy 0.01 micro lots from our platform.
Led by a solid marketing-technology team that leverages lean analytics and agile product development with a vision of creating the most seamless trading experience for the millennial generation through the MIFX platform, we are proud to continuously growing our volumes by improving our customer experience and people's experience for sure to grow with us.
We are looking for more talents to create a positive impact.
#SemudahItu join us and be part of Indonesia's next largest fintech company!
Are you ready to be a part of MIFX for the upcoming “big wave”?
What you will do:
- Work with promotion team and internal stakeholders (Marketing, Product, and IT team) to create an promotional marketing strategy (online/offline) to build brand awareness, attract new user, maintain brand loyalty, & increase user retention
- Identify business's pain points/issues and measure its performance by analyzing any available data
- Identify client's behavior, interest, and pain points by conducting research, and analyzing any available data
- Define the best promotional strategy, along with its key metrics and ways of implementation
- Execute the strategy by creating, managing, and supervising initiatives
- Identify, build relationship, collaborate, and negotiate with strategic external stakeholders that can support team strategy & all initiatives
- Partner & collaborate with internal stakeholders to represent core brand equities and governance, serves as ongoing equity champion to ensure brand continuity within and outside of the company.
- Ensure timely and informative communication takes place between the promotion program development and internal-external stakeholders
- Liaise with cross-functional teams to ensure campaigns run smoothly and within deadlines
- Ensure strategy and initiatives' efficacy by continuously monitoring, evaluating, and improving the strategy and its initiatives
- Work with internal stakeholders to create and execute communication efforts to promote the initiatives to the public (clients, potential clients, and public at large)
- Provide a well-thought and data driven innovation, recommendation, & new ideas that can support company's & team's objectives
What you will need:
- Min. Bachelor's degree from all major (communication, marketing, consumer behavior or other related major is preferred)
- Proficient in English
- Minimum 3 years of professional experience in marketing or 2 years in online or offline marketing
- For Online Promotion: poses basic project management, behavioral economics and marketing communication skill, has intermediate-advance data analysis & interpretation
- For Offline Promotion: Highly experienced in managing events, EO, production vendor, and other related association is preferred
- Good problem solving, strategic planning, and critical & conceptual thinking
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