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Performance Marketing Executive - Accommodation

Company

Traveloka
Address Area DKI Jakarta, Indonesia
Employment type FULL_TIME
Salary
Category Pengembangan Perangkat Lunak
Expires 2023-07-30
Posted at 10 months ago
Job Description
It's fun to work in a company where people truly BELIEVE in what they're doing!


‎



Responsibilities:


  • Daily execution of high-performing campaign management and execution of hygiene campaigns across multiple channels to achieve customer acquisition goals and maximize return on ad spend
  • Accrue and process all the paid invoices in a timely manner
  • Responsible for managing big scale digital marketing campaigns that have high technical complexity due to very large numbers of ads entities that need to be managed
  • Collaborate closely with the Product Marketing Manager in achieving marketing objectives including but not limited to providing guidelines and requirements for campaign strategy pre and post execution, and best-in-class execution
  • Execute and prioritize all the tasks / activities within the managed campaigns
  • Identify optimization opportunities / growth, and analyzing the impact and effort required


The above will be delivered by:


  • Manage spending vs. KPIs balancing to have dynamic optimization based on needs, markets & real-time performance
  • Develop execution to achieve paid media objectives (CAC, CIR)
  • Working very closely with Performance Marketing Manager as supervisor to develop paid media strategies for specific local markets which need to be tailored & personalized
  • Ensure all online advertising best practices have been implemented
  • Stay informed of new betas, tactics, and data trends within the paid search industry.
  • Provide bi/weekly performance reports on each digital channels and funnels, and circulate to relevant stakeholders
  • Manage Traveloka advertising accounts on all platforms, maintain online advertising campaigns, from display targeting, retargeting, or SEM


‎


Requirements


  • Possess a sharp eye for detail coupled with the ability to see how small details make up the bigger picture
  • Proficiency in Excel or similar data processing tool
  • Excellent analytical skills for data-driven decision making, deriving and disseminating actionable insights resulting from such analysis
  • Good communication skill, self-driven, love challenges, and enthusiasm to pursue excellence
  • Possess exceptional critical thinking and a willingness to dive into the data, to produce immediate value while still keeping an eye on long-term strategy and scalability
  • English is mandatory
  • 1 year of Performance Marketing experience. Fresh graduates are welcome to apply


‎


If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!