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Marketing Group Head Jobs

Company

MODENA
Address Jakarta, Indonesia
Employment type FULL_TIME
Salary
Category Manufaktur Peralatan Rumah Tangga, Peralatan Listrik, dan Elektronik
Expires 2023-09-05
Posted at 9 months ago
Job Description
nullResponsibilities


  • Analyses market, consumer and competitive information to support marketing team in setting new product pricing and managing price on existing products.
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor product distribution, market trends, research consumer, market reaction and competitors' activities.
  • Oversee the development and execution of marketing programs, including advertising, promotions, product launches, events, and digital marketing, to ensure consistent brand messaging and maximum impact.
  • Supports team in communicating and socializing marketing strategies, tactics, insights, learnings and results with cross functional partners.
  • Analyses and forms major plans for CRM to retain loyal members.
  • Evaluate marketing performance metrics, such as sales data, customer feedback, and market research, to measure marketing effectiveness and identify areas for improvement.
  • Synthesize actionable and meaningful customer & channel insights as marketing inputs to multiple work streams and outline the complete go-to-market strategy and project plan.
  • Develops and manages marketing campaign strategies and execution focused on delivering key business objectives.
  • Manage the company's brand identity and reputation, ensuring brand consistency across all marketing materials and touchpoints, and maintaining a positive brand image in the market.
  • Collaborate with cross-functional teams to gather market intelligence, analyze customer insights, and identify market trends and opportunities to develop effective marketing strategies and campaigns.
  • To lead in developing PR launch plans for key major launches and ensure excellent coverage in major media to drive awareness of new product launches.
  • Assures campaign strategies and tactics will be effective and engaging in marketing channels (traditional & modern) including digital channels while maintaining brand integrity.
Requirements


  • Familiarity with consumer electronic industry trends, customer preferences, and competitor activities.
  • Minimum bachelor's degree from any major (preferably Marketing/Business)
  • Proven experience in leading and managing marketing teams, with a track record of achieving results and driving marketing excellence.
  • Strong knowledge of marketing principles, strategies, and tactics, including brand management, digital marketing, product marketing, and customer acquisition.
  • Ability to work in a fast-paced, dynamic environment, managing multiple priorities and deadlines.
  • Strong leadership and team management skills, with the ability to inspire and motivate a diverse team of marketing professionals.
  • Minimum 15 years of experience in the relevant position (preferably consumer electronics industry)
  • Excellent communication (Fluent) skills (Bahasa and English) and including negotiation, with the ability to communicate effectively at all levels of the organization and build relationships with internal and external stakeholders.
  • Excellent analytical and strategic thinking skills, with the ability to analyze market data, customer insights, and marketing performance metrics to inform marketing strategies and plans.
  • Wiling to work in Kuningan, Jakarta Selatan (WFO).