Digital Marketing Analyst Jobs

Mocil as a part of Dipo Star Finance (DSF), is inviting you to join our Digital Marketing Team as Digital Marketing Analyst

Responsibilities :

• Developing digital campaign and web measurement strategies.
• Monitoring and analyzing digital media and marketing campaign & trends.
• Collecting and analyzing customer, marketing, and web behavioral data.
• Set up a tracking mechanism (e.g. event and conversion tracking) on the website and other digital assets such as mobile apps
• Conduct competitor analysis and study market trends to develop digital marketing strategies to achieve specific business objectives
• Set up dashboards and develop models for data presentation to supervisor and suggest recommendations for business performance improvement
• Measure, analyze, and optimize the performance of search, social, content to display across conversion funnels to boost customer engagement and conversions & lower cost of customer acquisition
• Developing and presenting learnings from your analyses, including actionable insights and recommendations.

Qualifications :

• Bachelor's degree in marketing, statistics, data science, or relevant field (preferred)
• Strong communication and presentation skills.
• Proficient in using Google Analytics and experience with website tracker (example : GTM)
• Ability to make data-driven decisions.
• High proficiency in ads campaign (Google & Meta) that proven by experiences & certification
• Strong analytical and strategic thinking skills.
• Minimum 4 years of experience with digital marketing campaign across social, display & search, and programmatic platforms.
• Minimum 2 years of experience with analytical and reporting tools, including Tableau, Google Analytics, and Data Studio.

(Please note, that only selected candidates will be contacted by DSF. We do not charge any cost in this recruitment process).