Search Engine Optimization Specialist

Company Overview

Essentials! is an award-winning full-service digital marketing agency, working alongside companies and businesses in Indonesia to help them achieve “DIGITAL DOMINATION” through a strong online presence and precise control over the digital space. With more than 8+ years of experience working with multinational companies, enterprises and state-owned corporations, we believe that we can help individually tailored the best digital strategy for each of our clients.

Responsibilities:

• Create & provide Ad copy (title & meta description) for all SEM campaign
• Collaboration with internal team including meeting/pitching with client
• Responsible for enhancing keywords rank, organic visits, and conversion for Essentials! Clients and make sure that the goals are achieved
• Provide digital marketing (SEO, Digital Advertising) analysis for all active clients
• Brief internal team about new project/update adjustment, etc
• Approval & double check SEO recommendation for all active clients
• Keywords research for SEO & SEM campaign
• Fixing issue & provide insight for all client that needed
• Ensure that all SEO & online advertising services running properly & on track
• Daily monitoring all digital advertising campaign
• Discuss & coordination with AE about new leads, existing project etc
• Research, audit & provide opportunity / insight recommendation for prospective clients
• Create & check, revise, adjust SEO & SEM monthly report for all active clients
• Setup, extend, & adjust all digital advertising campaign

SKILLS / EXPERIENCES:

• Knowledge of HTML and website administrations
• Ability to organize, manage, and prioritize tasks
• Advanced knowledge of the fundamentals of the digital marketing concept, research, competitive analysis, content management systems and performance scorecards, search algorithms and current digital marketing trends
• Proficiency with: Web analytics tools such as Google Analytics, Google Webmaster Tools, Backlink tools such as SEMrush or Ahrefs, Crawling tools such as Screaming Frog, CMS environments such as WordPress, Google & Facebook Ads Manager
• 3 years of experience in Digital Marketing Including Search Engine Optimisation (SEO) & Digital Advertising (Google & Social Media Ads)