Search Engine Optimization (Seo)

:

• Collaborate with other marketing teams to integrate SEO best practices into various campaigns and initiatives.
• Conduct comprehensive keyword research and analysis to identify high-potential keywords and opportunities for on-page optimization.
• Develop and implement on-page optimization strategies to improve website performance, including optimizing meta titles and descriptions, meta tags, header tags, URL structure, and content optimization.
• Daily monitoring website performance using SEO tools such as Google Search Console, Ahrefs, Screaming Frog, and generate reports to track keyword rankings, organic traffic growth, and other key performance indicators.
• Enhancing the visibility of the blog platform by optimizing WordPress websites.
• Collaborate with the product and engineering teams to solve website technical issues and implement SEO recommendations.
• Perform technical SEO audits to identify and resolve website issues related to crawlability, indexing, website speed, mobile optimization, and structured data markup.
• Work closely with the product team to ensure the website is optimized for search engines.

Requirement:

• Proficiency in Google Sheets/Excel formulas is a must for data analysis and reporting.
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
• Strong communication and collaboration skills to work effectively with cross-functional teams.
• Familiarity with technical SEO aspects such as crawlability, indexation, website speed, mobile optimization, and structured data markup.
• Excellent analytical skills and the ability to interpret data and generate actionable insights.
• Proficient in using SEO tools such as Google Search Console, Ahrefs, Screaming Frog, Rank Tank, or similar platforms.
• Proven experience as an SEO specialist, preferably in on-page and technical SEO optimization.
• Strong understanding of on-page optimization techniques, including keyword research, meta titles and descriptions, meta tags, header tags, and content optimization.
• Familiarity with WordPress and ability to optimize SEO settings within the platform.
• Understand HTML, CSS, and JavaScript to effectively communicate with the development team and implement technical SEO improvements.
• Knowledge of Regex and XPath is a plus for advanced website analysis and troubleshooting.
• Strong attention to detail and the ability to multitask effectively in a fast-paced environment.