Digital Ads + Seo Manager

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising. Maintaining our social media presence across all digital channels. Measuring and reporting on the performance of all digital marketing campaigns.

• Manage SEO
• Plus if they can manage e-mail marketing as well
• Manage digital ads buying (Google, IG, FB, TikTok ads)
• Manage lead growth strategy (acquiring new database, closing sales from online ads)

Specification

• Have a good understanding of Google Analytics, Google Tag Manager etc.
• Proven working experience in digital marketing (Min 2 years)
• Collaborate, plan and do reviews with ad partners and vendors such as Facebook, Google, etc to gain insights and find better ways to do performance campaign on each platform Identify trends and insights, and optimize spend and performance based on the insights
• Strong analytical skills and data-driven thinking
• Do monthly budget planning and propose the best initiatives to utilize the budget
• Plan and manage all digital performance marketing activities using ads platforms including SEM, social media ads, video, display advertising campaigns etc.
• Able to generate meaningful reports using tools such as Google Slides, Google Sheets, Google Data Studio, etc
• Have a Google or Facebook certification is a plus
• Highly proficient in using digital ads platforms such as Facebook Ads, Google Ads, Apple Search Ads etc.
• Get used to working with huge amount of data and able to perform spreadsheets-based formula to translate campaign data to actionable insights