Digital Marketing Specialist Jobs

The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

Responsibilities

• Maneuver digital marketing campaigns through all areas of the project life cycle
• Conduct market research and competitor analysis to optimally drive brand awareness across all marketing channels.
• Clearly understand and implement digital marketing campaigns which fit client needs
• Plan and plot content in various formats (videos, blog articles, press releases, infographics, banner displays, etc.).
• Provide analytical reporting of campaigns to stakeholders
• Allocate and monitor marketing budget and resources.
• Identify and monitor KPIs and metrics to increase the brand’s online presence.
• Ensure and maintain a good end-to-end customer experience in all channels.
• Brainstorm creative growth strategies.

Skills:

• Basic knowledge of HTML, CSS, and JavaScript
• Project management
• Data Analysis
• Content management
• Knowledgeable in ad serving tools (Dart & Atlas)
• Email marketing
• Google Ads, Google Adwords, and Google Analytics
• Meta Ads, Tiktok Ads
• Campaign management
• Market research
• Social media management
• Digital Literacy

Qualifications

• Experience with SEO and SEM Strong written, verbal and collaboration skills
• Excellent leadership and teamwork skills.
• Bachelor's degree or equivalent
• Excellent analytical skills.
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)