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Digital Marketing Specialist Jobs

Company

Juara Holding Group
Address Denpasar, Indonesia
Employment type FULL_TIME
Salary
Expires 2023-12-04
Posted at 11 months ago
Job Description

Digital Marketing Specialist


We are seeking a talented and experienced Digital Marketing Specialist to join our team at PT Indonesia Juara Wisata.


IndonesiaJuara Trip is a growing no. 1 tour operator in Indonesia. Our mission is to give easy access for people that want to explore Labuan Bajo, Sumba, Derawan, Raja Ampat, Nusa Penida (Bali), and more places effortlessly with Private Trip and Open Trip packages.

Along with our other brands KomodoLuxury, BaliPremium Trip, Juara Production, and Labuan Bajo Productions, we aim to be the best tour and travel company in Indonesia. Please see the details in juaragroup.net.


As a Digital Marketing Specialist, you will be responsible for developing and executing digital marketing strategies, with a particular focus on Meta Ads and Google Ads.


To reach more audiences, we need people like you that are eager to grow at scale and have passion for tourism. Join us!


Responsibilities:

  • Collaborate with SEO Specialist to conduct keyword research and analysis to identify target keywords and optimize ad copy.
  • Collaborate with the content, design, and sales team to align ad messaging.
  • Monitor and analyze campaign performance metrics, such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
  • Develop and execute digital marketing strategies to generate leads, and increase conversions.
  • Provide regular reports and analysis on campaign performance, highlighting key insights and recommendations for improvement.
  • Collaborate with SEO Specialist to elaborate paid ads and organic strategy.
  • Collaborate with SEO Specialist with daily SEO tasks.
  • Conduct competitive analysis to identify opportunities.
  • Implement A/B testing methodologies to optimize ad creatives, landing pages, and campaign settings.
  • Create, manage, and optimize Meta Ads and Google Ads campaigns.


Requirements:

  • Willing to work on-site in Denpasar, Bali.
  • Proven experience as a Digital Marketing Specialist.
  • Experience with search engine optimization (SEO) is a plus.
  • Excellent communication and interpersonal skills.
  • Familiarity with digital marketing tools and platforms, such as Google Analytics, Google Tag Manager, Meta Business Manager, and Google Ads Manager.
  • In-depth knowledge and hands-on experience with Meta Ads and Google Ads (Search) platforms.
  • Strong understanding of marketing funnels.